Analyzing what people write in your site search field is pretty much one of the smartest things you can do for your website tracking. If certain terms pop up over and over again in internal search reports, it means that your site is not providing the answers people are looking …
Here’s the link to part 2 of this JavaScript guide. The thing about Google Tag Manager, or any JavaScript tag manager for that matter, is that there’s JavaScript involved. In fact, the tool itself is just a JavaScript library with some additional bells and whistles …
Apologies for leaving you hanging. It’s now almost three weeks since I published the first part of this post, and I’m sure you’ve been holding your breath ever since. There’s been a lot going on since the last post. First, my favorite sports team in the …
It’s time to dig into my tip library for some pretty cool things you can do with Google Tag Manager to enhance your site tagging. Some of these are macro magic through and through, some of these are best practices, and some of these are things that will make your life …
That’s right, I changed the name! Huge thanks to Paul Gailey for the inspiration. Get the latest version of GTM Sonar here. Just a minor update this time. I added some informative text to the pop-up, along with an error screen if something goes wrong. Another change is that …
(Last updated June 2014: Read the latest post on the extension, GTM Sonar v1.2.) I updated my Chrome Extension, GTM Auto-Event Listener Debugger v1.1. I released the first version a couple of days ago. The extension can be used to debug Google Tag Manager’s auto-event …
(Last updated June 2014: Read the latest post on the extension, GTM Sonar v1.2.) Many of the Google Tag Manager articles on this blog could be considered hacks, in that they extend the out-of-the-box features of GTM in ways that will surely not be officially supported by Google. …
