You are here: Tags / videos
Tracking YouTube videos in Google Tag Manager is one of the more useful things you can do in terms of tracking. YouTube has a wonderful API that you can tap into and convert the detected events into dataLayer messages. There are some really good solutions out there for tracking YouTube videos in GTM: The wonderful solution by Cardinal Path. An even more thorough treatment by Bounteous.

Continue reading

Author's picture

Simo Ahava

Husband | Father | Analytics developer
simo (at)

Senior Data Advocate at Reaktor