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If you read my previous post on fetching the Client ID from the Universal Analytics tracker object with Google Tag Manager, you might have agreed with me that it sucks you can’t access the tracker object interface in real time using Google Tag Manager. This is because all of the set commands you add to a Universal Analytics tag template take place before the analytics.js is loaded and the tracker object is properly created.

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Simo Ahava

Husband | Father | Analytics developer
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Senior Data Advocate at Reaktor