You are here: Tags / it department
Here are a few quotes I found on the web regarding tag management and IT departments: Relief of IT department bottlenecks – once the Tag Manager is deployed, new tags can be implemented directly by Marketing with no IT department involvement. This is a huge benefit for large websites, where IT is oftentimes a bottleneck. Original text here IT Issues - when you use a TMS like 'Google Tag Manager' you are bypassing the IT department.

Continue reading

Author's picture

Simo Ahava

Husband | Father | Analytics developer
simo (at)

Senior Data Advocate at Reaktor