#GTMTips: Remember To Flush Unused Data Layer Variables

Here’s a tip that’s especially important to anyone working with a single-page application. Google Tag Manager persists items in its data model until you either manually delete the variable and/or its value from the data model, or until the user browses away from the page. There’s nothing as annoying as the example in the image … Continue reading #GTMTips: Remember To Flush Unused Data Layer Variables